My Wild Business

Custom Join Block

Avon Wildlife Trust have collaborated with the businesses of Gloucester Road Central to bring a buzz to the neighbourhood through the installation of an urban pollinator corridor!

Nick Baker presenting My Wild Business project

By teaming up with the business community of Gloucester Road Central we've created the first urban pollinator corridor within a Business Improvement District in Bristol.

The combination of Neighbourhood Partnership grants and My Wild City project funding gave 55 businesses running from Egerton Road junction up to Nevil Road the offer of having their own personalised pollinator planters. Thirty businesses ranging from cafe's, boutiques, hardware stores, solicitors to food shops got involved.

Over the course of a week in early May, 50 new planters were installed requiring 1000 pieces of wood, 22 tonnes of supersoil (compost-topsoil mix) and over 450 nectar-rich plants, flowering shrubs and small trees.



Native wildflower species such as birds foot trefoil, wild strawberry and wild strawberry and herbs species including lavendar, thyme and mint were included in planting plans drawn up by wildlife garden experts Earth Timber Stone. When choosing the plants, Earth Timber Stone took into account the urban context of the project to include appropriately hardy species which can survive the additional pollution and disturbance by people.

As well as members of the Avon Wildlife Trust staff, a series of dedicated volunteers gave up over 120 hours of their time to the cause. A surgeon, an accountant and a waitress were among those who donned gardening gloves over the 7 days. Even employees of the local businesses got involved with staff dropping by on their way home from a long shift.

We also had a visit from BBC Springwatch who were keen to document our greening of the urban Gloucester Road Central, as well as having a look at one of our previous projects, My Wild Street. My Wild City Project Officer, Matt Collis, spoke to them about the project and My Wild City's aim to create habitats for wildlife across the city. Nick Baker also mananged to squeeze in some some time to admire the greenery outside local arts shop, Room 212.


The project was officially launched on the 7th of May at the annual Gloucester Road Mayfest organised and hosted by Sarah Thorpe at Room 212 who has recently built her own eco-house at the back of her shop including two green roofs.

The addition of so much greenery has vastly increased opportunities for pollinators along this 400m stretch of concreted grey. As well as helping the local wildlife, it’s hoped the project will make the shopping experience for all those visiting the area a little bit more ‘wild’ and create a buzzing hub for local traders and shoppers.



Read more about our other projects here.